Saturday 4 May 2019

More than 2 BILLION people log on to YouTube every month.

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Youtube has now reached two billion users monthly despite the site being embroiled in several controversies relating to 'harmful content' on their site.
Google CEO Sundar Pichai announced the new stats at a presentation to advertisers in New York last night. 
He said that the milestone is a '200 million user increase' from 1.8 billion monthly users in the last quarter.
The announcement comes just after share prices of Google parent company Alphabet, who also own YouTube, plunged following slowing revenue growth.  
Alphabet's chief financial officer said that a 'deceleration' in clicks on its YouTube unit, a main driver for its ad revenue, was partially to blame.
In the past year, YouTube has had huge brands pull their advertising because some of their content was appearing alongside harmful or disturbing videos.

Alphabet did not reveal performance stats for YouTube, until they provided the new stats about its video giant yesterday. 
In addition to serving as an entertainment source, Pichai also touted YouTube's identity as an educational hub in the earnings call.
'YouTube is a place where we see users not only come for entertainment, they come to find information. 
'They're coming to learn about things. They're coming to discover research,' he said.
The statement raised eyebrows at the event considering YouTube's recent struggle to counter conspiracy theory videos posted and promoted on the site.

YouTube has also come under intense scrutiny amid public concern that it does not effectively control videos containing 'harmful content' posted on the site.   
They have faced continued pressure from advertisers to tighten regulations so that they do not appear to be sponsoring adult or offensive content.  
Major brands have 'paused' or stopped advertising on YouTube altogether following revelations that some adverts were being run next to terrorist content or 'hate speech'.
Advertising revenue, a key moneymaker for Google, grew only 15 per cent to $30.7 billion (£23bn), failing to meet the investors' expectations

Ex-Google CEO Eric Schmidt announced that he was leaving the board of the tech giant's parent firm Alphabet later this year after the historically poor day for Alphabet.   
Alphabet shares dropped by as much as 8.6 per cent, wiping more than $66billion from the company's value and marking the steepest drop since October 2012. 
Google founders Larry Page, Sergey Brin and Schmidt had about $9 billion wiped from their collective net worth as the stock plunged in early trading yesterday. 
Increased ad competition from rivals Amazon and Facebook and dips in its smartphone business have been cited as part of the reason for the slowing growth.  
Amazon has steadily been gaining ground because people are now beginning more searches on Amazon's platform rather than Google's search engine, experts have said.

The Mail

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